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When you hire Fairbrother & Company LLC, you hire team of business
strategists, brand managers, writers and art directors, media mavens,
brainstormers, conjurers and magicians. All dedicated to meeting your
business goals.
While other firms may promise the top hats, we deliver them. We work hands-on, with constant contact of the agency’s management team.
A strategic and creative thinker and writer, Fairbrother has held numerous positions in marketing and advertising on both client and agency sides.
He served as Director of Advertising and Promotion for Simon & Schuster, Inc., one of the world's largest publishing companies, and held similar positions at Random House, Inc.
During his fifteen years in agency management, he served as vice president, creative director at Jameson Advertising, where he was responsible for growing the agency through aggressive new business efforts. He subsequently acquired Jameson, becoming President in 1985. In the first two years of ownership, he tripled the agency's revenues, developing new accounts in a variety of categories previously untapped by the agency.
In 1987 Fairbrother acquired a direct marketing agency and established a successful subsidiary business dedicated to developing direct marketing programs for a variety of major corporations, including Glenmore Distilleries, Trusthouse Forte Hotels, DioLight Technologies, and The New York Public Library. Fairbrother also served a number of prominent publishing clients—Macmillan, Random House, Hearst, Simon & Schuster, Ziff-Davis and The New York Times Company.
A decade ago Jim opened Smart Advertising, a full service marketing communications agency, where he has been honored with national and international awards for advertising excellence. Clients served include Canon, Thomas Cook Travel, Dolly Madison Ice Cream, York Luggage, Finnair, Samsung Electronics, Weight Watchers International, and Panasonic.
Ken is an entrepreneur, an entertainer and the engineer of Fairbrother
and Company Inc’s most recent successes. He has developed his own
food product (a gourmet frozen pizza), provided voice characters for numerous
radio spots and soundtracks, served as Woody Allen’s location scout,
and created TV shows and radio programs. Ken serves as the agency's unofficial
"trend guru." If it's hot, Ken knows about it first—trends
in entertainment, media, new products and new marketing concepts.
A graduate of the renowned Art Center, College of Design in Pasadena,
Bonnie brings to the agency extensive experience designing for a wide
variety of clients. As partner in the LA firm Creative Workshop, Bonnie
worked on such clients as U.S. News and Standard Computers. At Asatsu
America BBDO in Los Angeles, she served such accounts as Asashi Beer and
Kasco Golf Equipment.
Veteran art director Scott Keidong serves the dual roles of art director
and production manager, working with creative director Jim Fairbrother
and senior art director Bonnie DiBacco. As the team's go-to-guy, he is
involved in practically every project the agency handles. For the past
fifteen years, Scott has headed Image Enterprises, a freelance graphic
design and production company.
A graduate of the Rochester Institute of Technology with a BFA in Graphic Design and freelance design experience, Lidia brings multimedia and Flash web site development to Fairbrother & Company while transforming client web sites into aesthetic design solutions. Lidia is assigned to the production of multimedia CD-ROM development, Flash web sites and multimedia presentations.